“We wanted to make a film which made the process of constructing an R8 as beautiful as the car itself…”
… very well executed, in my opinion! Audi’s super sports car R8 is featured in a new campaign in the UK utilizing the ironic claim: “The slowest car we’ve ever built”.
related links:
the full story and clip
the print campaign
the making of
Simone White (who’s music was used in the commercial)
Gaydon, Warwickshire – Land Rover has announced that it will introduce a 2WD option (in addition to the 4WD derivative) for the new compact Range Rover. On sale in 2011, the 2WD vehicle will emit less than 130 g/km of CO2 – making it the lightest, most fuel efficient Range Rover ever.